3/28/2024 0 Comments Spirit cad 2012The out-of-home market, also called on-trade market, away-from-home market or HORECA encompasses all sales to hotels, restaurants, catering, cafés, bars and similar hospitality service establishments. The at-home market, also called off-trade market, covers all retail sales via super- and hypermarkets, convenience stores or similar sales channels. The market for Alcoholic Drinks is structured into retail sales for at home consumption and on-premise or foodservice sales for out-of-home consumption. Ready-to-drink cocktails and mix drinks like Alcopops are included in the last subsegment.īritish Diageo, French Pernod Ricard and Chinese Kweichow Moutai are the most important companies by revenue in this sector worldwide. The market here is structured into the subsegments Whisky, Vodka, Rum, Gin, Brandy as well as Liqueurs & Other Spirits. Spirits include distilled alcoholic beverages with an alcohol content that typically ranges from 20 to 50 vol%.
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